About the Agency
IMG with looks that embody the most current trends, IMG Models’ clients are style-setting celebrities gracing renowned fashion publications, television and movie screens, prestigious ad campaigns and ultra-chic catwalks from New York to London and Paris to Milan. IMG represents some of today’s most famous supermodels including Gisele Bundchen, Heidi Klum, and Alek Wek.
PRO: It remains uncontested that IMG looms over the competition as the defining model management company in the industry. Ford might have godmothered the industry and Elite may have forged the supermodel but it is IMG that stands to make a grown up business of the modeling trade. On every platform imaginable, IMG dominates the spectrum of the NY modeling industry.
From editorial visibility in the slickest magazines to the bi-annual fashion and cosmetic campaigns to lucrative catalogues, IMG’s ambition towards monopoly is manifest. They have the most stars, both editorial and mass market, as well as the New Faces division that has recently posited the best performances via sensations like Daria and Gemma Ward.
IMG is a consistent, professional and aggressive operation that works tirelessly for both model and client but most significantly has brought an impeccable brand of corporate discipline to an often-times undisciplined business.
CON: It’s expansion time for the mega-brand which is IMG, as it adds the blue chip reps Art +Commerce to match the 7th on Sixth operation that oversees NY, LA and Miami Fashion Weeks, to its fashion wing. Detractors say this is a terrible thing for the business, edging things towards that dreaded monopoly.
Detractors whisper that it’s not possible to keep the unruly and sensitive denizens of fashion in the columns with all this corporate structure. But all that nay-saying has not cost IMG a single significant model in the last year which is to say they clearly continue to keep their top talent very happy (code for very rich).
And that’s all an amazing new girl looking to make a choice of NY agencies needs to now. IMG remains the No.1 model management company, by an even wider margin than ever before for every kind of model looking for representation.
SCOUTING CALL: When you sign with IMG what you get is a total career assessment. Goals are set and a cohesive plan is put in place to get you to the top of the modeling business, and more importantly, to keep you there. More than at any other agency, “management” in all its implications is engaged to its fullest potential. That makes it the No 1 choice for any aspiring model.