About the Agency
One of the most recognized and respected agencies in the history of modeling, Ford impeccably represents a wide spectrum of models from supermodels like Jerry Hall and Carmen to hot faces like Chanel Iman and Lakshmi Menon.
PRO: There are perhaps only two universal brand names in the agency business and Ford is one of them (Elite being the other). What makes Ford such a powerhouse is a relentless scouting network that allows it to stream coveted new faces to feed the insatiable appetite that characterizes the modeling industry, without straining its cash flow.
This is an agency that is not dependent on any one single scouting outlet or relationship for its survival. Greatly to Ford’s credit is a new thrust to service all its client with complete corporate discipline, an ambition that is indeed making clients very happy and making Ford more and more of a one-stop shopping destination for models across the spectrum of the market.
A girl looking to join Ford should feel secure that they hold one of the best reputations for keep their body of models working at full tilt.They are effortlessly one of the best places to generate a massive income for that ambitious newcomer.
CON: It keeps happening at this shop, where its freshly minted editorial faces bolt before they even have chance to be branded properly as Ford models. But that is probably an inevitable upflow where girls want to join in on the coveted glow that the market leaders seem to emit.
At the end of the day it doesn’t faze Ford which has such deep scouting roots, it can locate another batch with which to replace their losses. The future challenge is to secure tighter manager to model relationships to stem those losses. They have the money, the wisdom and the power to achieve exactly that.
SCOUTING CALL: It is Ford, one of the legends in the trade. Whatever the fluctuations and changes, exits and entrances, this is one management company that you can safely bank on to remain a pillar of stability in a very unstable business.Text courtesy of: models.com